Fairway Fixations

On a personal note ...

Inconveniently, the corporate world has been keeping my focus occupied lately. I have however managed to squeeze in some golf gear shopping.

Due to my "green" golfer status, it was high time for a fairway makeover. Interestingly enough my automatic "must" items are The Bag and The Shoes ... how predictable.

The Bag:

Ridiculous vs. Respectable

I was instantly drawn to the lure of the chic black Burberry bag ($335). My irrational "Veruca Salt shopper" instinct kicked in, with justifications such as "it's not that much more than you were planning to spend ..." (only 3x's more) ... "you'll never need to buy another bag again!"

Then there was the very smart looking Callaway, with a practical price tag ($139).

Standing there in the store I had a golferette epiphany: How ridiculous would a Burberry golf bag look, being toted around the course by a freshman-female golfer?? Not that I care what the boys think or anything, but who's going to take a girl on the golf course seriously if she's toting around designer duds with no talent?

Needless to say, I am the (reasonably) proud owner of the basic yet smart Callaway cart bag.




The Shoes:

Ecco Enchantment
Again, being the clueless golf shopper, I did some minor investigating to figure out the optimum shoe to attain. So far the obvious answer has been an Ecco, and if "you get what you pay for" I suppose that makes sense. Ecco's give a girl comfort, support, quality, and style. Its website demonstrates the technology behind the shoes.

The website Ladies Golf Journal highlighted Ecco's in two articles. One posted back in 2006 and a more recent piece, which explains,

"Leading the sleek and chic fashion is Ecco. "ECCO loves women. And women seem to love them right back," reports Golf World Business. It is one of the most popular on private courses and on the LPGA Tour."

Ecco is partnered with the Ladies European Tour and became the Official Parter to the 2007 European Challenge Tour. Pro-golferettes sporting the Ecco include Carin Koch, Anna Rawson, Meena Lee and Juli Inkster.