The business aspect of golf has revealed that women are the stars of the sport in Japan.
An article in the UK's Telegraph explains that Ricoh Global, a digital office solutions company based in Japan ($17 Billion/year), will be sponsoring the Women's British Open. The Open will be played at the St. Andrews Links Open Course this year, which is a monumental "first" as it's the first time pro-golferettes will grace those greens.
The Chief Marketing Officer at Ricoh says they picked the women's competition because,
The Women's British Open will be August 2 - 5 this summer, in Scotland.
Thursday, May 3, 2007
Ladies Leading the Way in Japan
Posted by
Lizzy
at
10:39 AM
Labels: fairway front-page
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